Updated: Sep 21
Al believes that there is no one city, state or country that can be isolated from the rest of the world and why would we want not to engage opportunities to build a better society and country? We now live in the 4th industrial revolution and Al, is a proven leader to help Virginia and Virginians advance both socially and economically with the help of modern technology. Don't get stuck in the past, lead in the future is Al's, mantra.
“Good things comes to those who wait, better things comes to those who work for it.” Ziglar
Management will benefit from social networks aside from the behind-the-scenes eaves dropping on employees, as most recruiting agency would warn a fresh-out-of-college job seeker. But does it really make a difference? I say not—a candidate who possesses a desired skill and overall character complementing an organization seldom gets rejected solely because of what he or she posted on Facebook. While employees have been let go for inappropriate postings, most are observed first, and then decision makers cut them loose, if the behavior matches the drunk dead biscuit head on their Facebook page. Social media provides a managerial tool to introduce its workforce to new skill development and resources that will be tailored specifically on their employee’s profile and educational background. Overall, the management culture of a company can and will improve significantly through social media in ways that were not used in the past. Today, management can develop a social network page where employees can befriend and learn about the corporate status of their company, future growth vision, and multinational competitiveness. I always enjoy leaning about the five-year plan of the organization that I am working for and new opportunities that may be opening up so that I can prepare for them if they appeal to me. In the year 2011, decision makers possess market indicators that have never been available to corporate executives. And that is the social media world of Faceconomics. Business models worldwide can be reproduced and tailored specifically to a domestic market and seasoned with professional development in the local culture and norms.
Because of social networks, a president of a company can includes lower-level staff in decision making through networks and question and answer which can empower those who would like to understand the long-term capacity of a company to compete worldwide. In addition to the ease of hiring, social networks also allow companies to manage unforeseen plan of employment for inappropriate online postings. While some may see this as grounds for debate, in today’s highly competitive international business arena a decision maker cannot afford to retain an employee that may poorly represent him or herself online as an employee of a reputable company. International commerce has become much smaller and in ways it provides equal opportunity to compete with the help of social media. The nature of Faceconomics is based on multipliers and potential growth in markets that are on their way in economic advancement. The logic behind influences that are unique with the help of social network sites is that materials and opinions are raw and are often easier to analyze for employers to alleviate a professional and also have them looking the other way.
The business world now possesses an intangible resource to compile data that continues to evolve as a market indicator in which real world application is available. Emerging markets can fully capture new market segmentation and in the future be able to tap into developing economies in order to compete in the local market. In addition, developing countries of the world can use social networking sites to increase development potential and structurally develop themselves to create inter-border economic pacts in free trade and job creation. We now live in a unique era: twenty-years ago no one would have thought that people would create markets and industries solely for the social media consumer. The world has caught up with the action and has been increasingly infiltrating various segments of communities to engage the local population. We are much more informed as a society than ever, and our social media pages have contributed tremendously to this ever-changing world. How to use social media in the twenty-first century begins by diversifying your friends list and understanding what motivates each individual. The purpose of social networking sites is to develop appreciation of another person and fully accept their motivation in life. In doing this, you as a business executive will learn to not only cater to your potential market but will also be exposed to the value systems in a culture and will increase sensitivity in order to penetrate a foreign market. Be mindful that cultural tendencies may be hard to understand at first, but it challenges you to think outside the box. Social media sites assist in understanding where an individual is coming from, and the message that they are trying to convey when a post is made on their sites, through pictures, links, and other cultural influences in their part of the world. Faceconomics deals with supply and demand in the new world. In the previous centuries, supply and demand was largely focused on consumption and production. Today consumption has become global in nature and production increasingly diverse.
Faceconomics is intended to look at the similar approach with an exponential factor of potential; meaning the potential supply and the potential demand generated by social networking sites. This is significant, mainly because emerging markets and developing economies are now moving at such a rapid pace that consumers will multiply many folds in markets that are developing and nation that are emerging. The new normal is facilitated by the social media revolution in which people are creating product and services online through social networking sites and disseminating information through their list of friends and their friends inviting others to join.
The exciting part to this is that it is increasing market potential in an international level. In the earlier passage, we explored how the emerging and developing markets will benefit through social media. And in this passage the winners are the developed nations of the world, by being able to participate in multinational business engagement from their home corporate offices before branching out overseas. An example would be Greenfield markets where a new product is to penetrate, and even a new branch office will be posted. Through social media, a company can recruit locals to develop the office and inform the community of its desire to participate in job creation within the country.
Commerce now enjoys an available segment of skilled foreign population that will benefit through access to a people that would typically take years to reach through local events, newspaper articles and national media. By using the social media platform, a business can now engage a potential employee before he or she graduates and fully engage the workforce, providing room for training and long-term career growth potential. Few are aware and are using the social media in a medium that yields a favorable workforce development in most countries; however, in the US candidate selection and eventual termination is assessed through online social media profiles. This will become a norm worldwide in a relatively short period. The reason for this is that repeatedly decision makers are looking for the best talents and the most creative employees
The tendencies of people to harbor fear and contempt will always be in the hearts of some, but the social networking revolution has limited these feelings to a minute number of close—minded individuals. The incorporation of social economics in today’s new world will help us understand and promote one another. Markets will benefit once people learn to understand and cooperate with each other. Furthermore, the need for government to intervene in the affairs of its population in reference to civil rights will significantly decrease through the lens of social media networks. In the past, people fear and created a pre-conceive fight or flight attitude towards other races due to what they see, heard and read in the news, but not based on their experience interacting with people from a different race. While social media still magnify stereotypes, there are real world events that are also visible through social media in which the positive attributes of those people unlike us are being shared. A more harmonious society tend to favor economic growth and the 4th industrial revolution will enhance many opportunities in societies where racial tension is at the bare minimum. Someone once said, a happy society tend to yield a stronger economy.
Politicians have also used social media to raise funds and increase awareness regarding their platforms. It has become obvious that the first biracial president of the United States influenced voters through social media. While the new normal in politics dictates an unconventional platform in public awareness, it promotes transparency and consistency in political agendas and messages. Furthermore, political advisers can now engage citizens and provide materials that further promote the credibility of the candidate instantaneously. It will not be long before nations and governments will be judged by the world through social networking sites, further exploring peace and harmony in the twenty-first century. In a way, it is awesome to have a tool to assess what the world and its people really feel about in a more personal capacity rather than believing poll numbers wholeheartedly. The world has changed and on so many levels it gave us, the regular people, the power to decide in social awareness, economic issues, political affiliation and international cooperation largely promoted in social networking sites.
In addition, the world is learning in an unconventional way through social networks. For example, a political science student can learn from his or her friend who is a government executive and understand the personal and characteristic traits of a decision maker and models that he or she uses to manage. Similarly, an aspiring politician can mimic his friend who is a state representative in social interaction and constituency interaction through social media. The world in general benefits when we have a model to follow and a way to test their attributes with their success. The new gold standard is now personal observation of successful individuals and ability to generate influence at the same capacity. In many ways, we as societies of the world have used social media to enhance our lives and in others shadow positive traits in humans. This phenomenon has always been the force of what allows humans to build democracies and inspire future leaders of the world.
The social media age is here, where the best and the brightest will catapult to the top and slow pokes wallowing at the bottom will be clearly seen. In certain societies, social media will be used to capture criminals or simply put community offenders on a social media wall of shame. Our new reality has become a bit more public in nature but has also yielded a much safer world environment. Through social media, law enforcement can observe potential criminals and curb long-term communal issues pertaining to an individual. Social media is also being used to assess the mental well being of an individual and treat the person accordingly with the help of a psychological assessment by just logging on into his or her online profile. Previously, the psychological affairs of an individual were left behind closed doors, which tend to linger for years. In the modern age of social networking, a slew of people will be able to engage each other to help one another battle stress, depression and other mental challenges that would render an individual helpless if he or she had to face it alone. The world of social networking has given people and businesses outlets to provide reasoning for a behavior that is reinforced by pre-existing content. Faceconomics is an assessment of people’s behavior through social networking sites that yields a consumer base application of how the community will grow or reduce in its economic capacity. People in the modern world continue to reflect on what will be their footprint on this planet after they are gone. Social media will be instrumental in promoting professional and personal activities of our generation to the next generation. This phenomenon increases potential in people’s income and education based on their resilience and upward mobility tendency through interaction in social media.
Economically speaking, in the US alone, people who did not have a master’s degree before joining a social media page have opted to return to school after they see a friend who has a master’s-level education. The economy grows when a large portion of its population has an education and strong disposable income. In countries that are growing people tend to read the same materials and follow the same events as their educated friends. The world progress will manifest itself through social networking sites that encourage self-growth and individual potential development despite of negative cultural influences. Social media will continue to change the world in ways that very few people have imagined. People will use their social media network to influence behavior and dedicate causes associated with a movement worldwide. People will be introduced to racial concepts, gender diversity, and role acceptance that were frowned upon in the last decades. Perhaps humankind will see the new normal as a trend of humanity taking a leadership role in the upward development of a humanistic worldview in the twenty-first century, which promotes tolerance in a truly global perspective.
The social landscape of the world will significantly change. Racial divides in countries that disagree with miscegenation will greatly benefit from the cultural and social mixture of their population, further helping them to adjust in a global market society. In addition, investment from developed homelands of immigrants in developing worlds will increase, and incorporation barriers for foreigners will substantially decrease. The new world market order will tolerate trade unions and free trade movement among neighboring countries more, and immigration of skilled labor from developed societies into emerging and developing countries will multiply in the future because of Faceconomics. Emerging markets will advance living standards because of new immigration trends from wealthy countries moving into their spousal homeland, which will increase the talent pool of a society and further advancing the cause of social media intercultural exchange in developing countries. Extended families of retirees would enter new countries that they did not know much about before the social network revolution. People now see pictures and talk to people who have experienced living abroad through social networks. Adoptions of children have also been generated among social networking participants in whom couples of a different race would adopt a child from Asia, Africa and South America.
Not too long ago, news headlines worldwide covered the arrest of an individual named Julianne Asange, the founder of Wiki leaks, a whistle blower web site designed to initiate dialog in public discourse regarding various governments of the world and their foreign policy. I first heard of Wiki leaks through CNN International, in which link after link has been shared online about the website on social media platforms. The curious thing about the sharing of information is that it took place through social media in which the information trickled down from developed societies into emerging markets of the world. Where the majority of those who were affected by the information leaked, were citizens of countries that are developing. Their opinion of the subject matter revolving around American policy affected their market psychology. Ideologies are much easier to share in a global marketplace today than ever in our world’s history. When I was ten years old, if I wanted to speak with someone in Japan, I would have to take a piece of paper and jot down everything that I would like to say the front and back, mail the letter out the next day; wait a few days for it to reach Japan, and another week to receive a response. Today, a ten-year-old can befriend another ten-year-old in Japan and be able to share pictures, chat, and exchange links. This is significant because how this ten-year-old will educationally develop exposed to a smaller world will affect his purchasing behavior, worldview, and ultimately political standpoint.
The beauty of social networks in lieu of economic development is that the classic maneuvering of wealthy countries to help advance emerging and developing countries will be significantly easier. The social dimension of presenting information in a small bite size and easily accessible model will in turn increase awareness and reduce the amount of time to reach a target audience. This method also reduces cost, manpower, and system environment design. How, you might ask? By using social networking sites, NGOs and world aid institutions can assist countries worldwide without having to send personnel and post them in remote places to provide training. Through social networking sites, organizations can sustain training and increase productivity in reporting by uploading materials on their social network pages. Furthermore, social networking platforms are easy to read and understand for most people and user-friendly on many levels. This will enhance the experience of basic technology users around the world and can be a significant tool for developing societies to use to share with the world. About two years ago, I had the opportunity to work with several college students in the town of Iasi, Romania, where we developed the town’s first ever non-funded economic development project using social media to attract the public. Not many came, but the long-term impact of the site after the event was much more important. We uploaded YouTube videos of the event, with news footage, and economic development materials where people can go and view on their own time. By now, the site has grown from fifty to over six hundred members who became interested in building their country’s economy and city’s potential.
Today, like it or not, an executive will have to travel overseas to manage a foreign workforce. It does not take a brainiac to do it. However, if you think Joe was slacking off in your corporate headquarters in Boise, Idaho—Miguel, in La Paz, Bolivia, sees it as a right to drink Corona beer during his self-initiated two-hour break in his flatbed truck. How is this decision making? In a Latin culture, people like to debate and be heard regardless of whether he or she is right. In any event, through social media an executive can learn about Miguel’s habits and help him adjust to new management. This is by no means reflecting the quality of work force Bolivia or even South America produces, but instead is a simple reminder that there will be cultural norms and influences that may easily floor an expatriate working in a foreign country. The majority of the South American work forces are quality, top notch, hardworking individuals.
Global market culture:
Culture is by far the biggest driver of what items are posted and not uploaded onto social media sites. And the media culture of markets worldwide is growing and improving, which will make social media sites a direct part of societies and lives worldwide. Imagine a new flavor or brand being directly initiated to end users on their social media site. Imagine discounts and various other marketing programs tailored specifically to the desires of the customer through their online consumer footprint. The marketing industry will benefit significantly from the social media trend and be one of the biggest winners in the social media world by understanding the value system and purchasing power of a market. The long-term needs and wants of a growing market are much easier to read in terms of market psychology exposed by social media. The international trends in capturing and understanding purchasing behavior and product loyalty have become one of the greatest tools that the world will use in order to develop markets. Faceconomics is here to stay and will continue to evolve as segmentation of markets and global market influence in commerce move full speed ahead. The ingenuity coupled with the desire to win by emerging markets will undoubtedly propel the social media revolution to a more harmonized and socially conscious new world. This can also be a source of strength for emerging and developing countries in which they are gaining valuable psychological and behavioral information and their creativity will surely capture the interest of investors.
Local Cultural influence:
Social cohesion at an international level is also promoted through social media. My relatives in various parts of this world still make fun of me for things that I post online, because of off—the-cuff, raw visual materials that tend to capture a moment, tend to promote an attitude, or simply the context of an emotion. Some of you may have friends and relatives in the US, or somewhere in Machu Picchu, Peru, and it really doesn’t matter anymore where they are, you can get chewed out by Aunt Maria, if you post anything shorter than knee length skirts online. Culture, value systems and ethics are being absorbed through online sites such as Facebook as well. This is critical for business travelers and for those who travel for leisure. The world is still in a way the same in mindset and cultural holy grails even in the digital age. However, cultures are adjusting worldwide and if not, eliminated by generations that have seen the changes in the world. Cultural movements being reinforced by a country through its universities and faculty will be challenged by the younger population, through social media exposure. The consequence will be the beginning of social awareness in which the rising generation of decision makers will expand their horizons and incorporate foreign models of management and hierarchy behavior development in the twenty-first century in emerging markets of the world.
Global Data Mining:
The world market will continue to crave data and market specific information and be able to test and gain feedback from the market simultaneously. The social network revolution has increased this niche many times over for data mining in today’s Internet-savvy world. The macroeconomic dimension of Faceconomics puts old age Austrian economic theories to rest because micro-economic influences within emerging market societies continue to evolve and its capacity to attract investment never stops to attract assets worldwide. Why is this a big factor? As to most economists and political historians, the game of market architecture is based on a country’s ability to crank out goods and services where consumers are local and in a small level international. Today, the globalization of markets has allowed countries to cooperate and divide core “production” with “service” competencies in neighboring countries. What do social media have to do with these phenomena? They play a role in the labor force’s ability to attract and retain investment in their countries. Social media enables companies to understand the long-term goals and educational background of potential employees, namely, how involved these potential hires were in their local communities, universities, and overall development of their nations which in turn would create value to the company.
The language gap has been significantly shortened by social networking sites. That is local dialogue is no longer the norm in international business social media development. English is becoming the language of choice for postings on social networks regardless of whether it is the mother tongue of the poster. English-speaking capacity is extremely influential in attracting investors and to being able to directly contact individuals by foreign recruiters. In the past language have been a deterrent for companies to engage the global market. Also, labeling and shipping conditions almost always play a role in global commerce, simply because the local market would like their import products labeled in their language. Furthermore, shipping solution and documentation procedures can also discourage a potential shipper to enter a market due to red tape and country barriers to trade. Social media today is developed with basic English language mechanism that will enhance and sharpen the skill of a non-English speaker further increasing their adaptation of an English language bill of landing, and overall contractual memorandum of understanding in the English language.
Markets around the world are becoming instant winners because of the social media revolution. Time and time again, people hear about an American product entering a foreign market and a foreign company setting up shop in the US. This is because social networking sites have afforded small-and-medium size enterprise to penetrate well-established markets around the world. What would have been a difficult market to penetrate can now be entered through social networking sites by low-to non-existing marketing budget companies, simply by creating a Facebook page. When people in a list subscribe to a company’s social network profile the multiplier factor is present in capacity building. The promise of achievement is not a gift, but an opportunity to advance should social media be used to direct value and influence behavior. Recently in markets like China, social media has been evolving and will in time arrive in a capacity that their governments will no longer censor content and mode of delivery. Their market will not only increase in capacity, but also develop additional potential for growth. This is a significant example because soon the world market will need to understand China’s market potential power. The magnitude of self-determination and unwavering thirst for information is becoming a social metamorphosis in emerging countries.
This new normal phenomenon was instigated by social media sites in which the Western European and American business model were faithfully followed. Faceconomics, if seen in its true potential, will develop economies worldwide and increase capacity of those countries that are economically sound. America will significantly benefit through social media if government aid is used to increase know-how of an emerging market. As a result, world cooperation will be more forthcoming when tools are created to bridge the cultural divide through social media platforms. The future belongs to the social media masses simply because it is now an international environment in which culture, language and regional barriers have diminished significantly. The challenges that the world currently faces, and the complexities of regional and economic integration can be reduced if social media is used as a tool for world peace and economic cooperation. Emerging and developing economies can substantially improve their chances in debt reduction and attracting foreign direct investment once they open up their populations and not just their markets to the world. In markets that are already developed and would like to retain influence and economic standing, social media can provide an opportunity to educate the world about social challenges and market aspiration. People will be able to communicate to the world and reduce misleading information by political parties and politicians in local media.
In the quest for knowledge, Faceconomics provides a platform for people to be understood in the modern world. This is powerful on so many levels. The world is becoming more considerate about other societies. In the past, wars were fought because people neglected to communicate with one another; in today’s world, we are much safer as a world community when we participate in dialogue; a mode encouraged through social media. The world has become a safer place and a more diverse community of people wanting to do the right thing, working for a better future and increasingly moving away from monolithic, dictatorial and authoritarian governments. The new world in many ways has rejected influence bias and ethnocentrism in societies for a more equal, understanding and accepting world in years to come. Social media have also determined how fast a market may be influenced by innovations and health products that were not commonly known in the past.
Electronic World Trade:
Trade and commerce are a medium that used to be a protected political environment in the movement of product and services worldwide. This is largely due to wanted and unwanted products and services in certain societies. With the social media revolution, the world is literally the limit. A producer can now tap into end users directly, engage them without any government barriers and be able to export goods and services simply by educating its customers by using social media as a platform. The race to new market and entry has become much easier and will continue to be improved because of what people are posting on their social media pages.
Barrier to information is outdated; people are now able to speak their minds and not have to fear retribution from the administrator. While certain conditions on what is appropriate are still honored and blind solicitation is still prohibited, the magnitude that social networking is currently being used for is far beyond what the original developer had intended for it to be. Today, the networks of people continue to increase, their messages louder and their opinions starting to resonate worldwide. With that come many opportunities to grow in service and increase production for businesses. Economic crisis’s will be easier to forecast and can be effectively resolved using market psychology making the economic effect substantially shorter. This is due in part to how people process information gained through social media.
When a mom complains about the price of diapers on her status page, the diaper company is quick to act to either reduce its price or provide additional diapers in a family pack for the same price. And if a group of stranded, refugees are hungry and in need medical attention, humanitarian aid assistance is almost always presented in mass numbers online requesting for help or funding. We truly live in a very unique and interconnected world where information is constantly provided, and the modes of delivery ever improved. The world has plenty to be happy about, not just because of the rise of new markets and less poor in the planet, but simply, we are learning more about each other as inhabitants of this planet. We need to be mindful of how far we have come as a people, society and members of the world community. Thanks in part to the contribution of social media networks worldwide. The magnitude of our insecurities and self-doubt in a nationalistic level has been diminished in a relatively short period because we have become more aware of each other, appreciate one another, and laugh at our flaws as members of the world community. Perhaps the greatest generation is truly the generation that has learned to live in harmony with one another and build each other. Likewise, economic advancement in the world was not really at the onset of the industrial revolution, but the revolution in which we were all able to learn and adapt to changes in our modern world and use technology to help humankind.
Faceconomics is about improving quality of life and increasing economic potential of those who are ready to embrace the new normal and realities of the world. The trepidation and lingering mindset of losing will surely affect and destabilize countries that truly have nothing to dread, but rather gain appreciation of the world and others living in this planet. The capacity of others to learn is a benefit and not a handicap for other countries to want to race to the top against. The world and frankly Americans are tired of having to fight over issues that we can all cooperate in and be flexible enough to accommodate each other.
We are now in the Faceconomics era, where all we have to do is log on to our page and let the world know how we truly feel. While this may sound a bit crass, it is valued worldwide. Let us be weary of propaganda infiltrating a social venue in which the dimension is to promote harmony and economic development. We now possess a medium that has never been exploited by any other generations. We are stewards of our future and the future of our children. If we are prudent enough as a society, and in large as a world to use social media to better improve our quality of life, then the platform will significantly increase our economic potential in years to come.
In addressing the growth of what I would call regional leaders of the world, let us understand their desires and long-term goals through dialogue with their citizens. Furthermore, let us advance our capacity by electing to incorporate their cultures that we learn through social media into ours. In today’s population of visionaries and innovative thinkers, be inspired by their talents, rather than feel threatened by their abilities. No one person can make or break a society, rather a society as a unit, which can discourage growth and innovation by harboring mistrust and unconventional and disjointed judgment. The new normal is a normal that can promote advancement of all, and Faceconomics will be a large contributor to this advancement.
While some may see a new world order as uncertainty in what is yet to come, many can rest assure that it will bridge the gap in poverty and discord in many societies worldwide. The instrument of peace is innovation and, if used creatively, will yield a more favorable future than the world that we found. Many now use Faceconomics, but few understand the benefits, perhaps because we are easily alarmed by what the media tends to focus on. The negativity about new nations advancing is truly a disservice to the world community and in many forms to the American public. We as Americans need not worry about the rise of China, India, Brazil, Russia, and South Africa, but rather should work with these nations to release the full potential of our people to contribute in the new world market order. By no means does this mean surrendering our leadership role to the world, but instead acknowledging that we as a nation understand the potential that social networking platform contribute in the advancement of markets and solidarity among nations.
Understanding each other and learning to gain appreciation through social media interaction benefits America and the world. A factor that most rogue nations despise is that when America takes a leadership role in promoting world peace, they lose an audience to their cause. The true battle is in the heart and minds of the world population. The social media realm evens out the playing field and allows Americans and the world to exchange opinion and creative criticism to come to the table. The Faceconomics revolution opened up the doors for America to present its case to the world and the world to engage America. Let us use this tool to administer to the world a meaningful dialogue in which we can further cultivate our desire to increase capacity and cooperation and promote economic development as a society. In this approach, we will save valuable resources and be able to assist countries in their development aspirations and build trust among their people.
The Shipping Game:
The markets have become relatively stronger in promoting cultural influences in purchasing decisions worldwide. What does this mean in the greater scheme of things? In the next few years, people will no longer identify in a market environment where they will only buy locally-produced products. Through social media, a consumer can see what his or her friend is wearing and pick up the foreign brand of the merchandise. If an individual likes bell-bottom pants sported in Sweden, a consumer can now order online and have that product shipped to him in Norfolk, Virginia. The same goes for merchandise that is not normally available in the Republic of Moldova, where an individual can request for Banana Republic to ship his new Tank top to Balti, Moldova. The shipping game has changed and those who embrace these changes are likely to succeed in a new market model in business. Forces in world markets will continue to evolve and improve as the year’s progress. Shipping requirements will be more flexible to accommodate the world consumption of a smaller quantity of export and import.
The World Trade Organization is now working on new clauses in the International Commercial Trade Terms to accommodate consumers in countries that have access to social networking sites in order to allow them to import goods that they saw in other countries. Have you thought about why we keep buying products made in China? Or why are we importing apparel from the Caribbean nations? One reason is that it is much cheaper to produce overseas, and the comparative advantage to produce overseas is appealing to most businesses. But it also serves a secondary purpose. New markets in Asia will have access to American brands at a much cheaper price when we produce in countries where transportation is cost effective. In the social networking realm, the more American Levi’s pants are available in Vietnam, the easier the consumers will get access to the merchandise because it will be coming in from China. So, are we, as a society going to contribute to the fall of an American giant such as, Levi’s? I say not, the global market will benefit when we are standing on the shoulders of industry giants such as Levi’s and model our business capacity to theirs. Let us try to understand the US Chamber of Commerce’s position on investment and market entry. Mr. Donahue, the president of the Chamber, wants more businesses to explore foreign markets and attract investment into US soil from overseas. Why? Because our market becomes competitive, if we can engage new markets and allow foreign direct investment into the US, creating more jobs and employing American citizens. This is simple in logic, but in the content of the internationalization of markets, if foreign companies are investing in infrastructure and incorporating in the US, Americans will be able to engage their friends through social media to get them to apply to a job thereby increasing national revenue. Faceconomics is a powerful macro and micro economic tool that governments can use to explore economic development and global positioning of products and industry. Those countries that can entice their citizens to participate in social networking sites will not only grow economically but will also attract highly skilled immigrants into their country. Having immigrants move in who are well educated and willing to participate in contributing to the success of the country will enjoy benefits that used to be systematically structured only in developed countries around the world.
The new normal will reflect the face of socially-diverse societies, bilingual in nature and globally competitive, which the social media revolution in effect will contribute to the reshaping of new world market cooperation. What makes this so exciting? For one, ethnocentrism will significantly diminish, and merit, not, race will rise to the top. This is a picture that for so long humankind has been trying to reach and is now within our grasp if the tools that we possess are used by responsible decision makers for the future. Today these aspirations are ever closer to reality because people of the world are fundamentally learning about one another and tearing down biases and fear passed down from many generations. When I first met my German uncle, I knew nothing about Germany or how the society operates. I wish I had a way back then to befriend someone from Germany and ask them about their culture, aspirations as a people, and our similarities.